a LOYALTY-DRIVEN 
USER ACQUISITION PLATFORM

Unlock the power
of loyalty to scale
your user acquisition,
retention, and drive LTV

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Introducing your new mobile game user acquisition platform

See how you can leverage play-and-earn to drive new growth, retention, and LTV for your mobile games with Mistplay.

how it works

The power of your player loyalty

Get players playing and spending more in your games with Mistplay, where they’ll receive rewards for their engagement to increase your DX retention.

Join Mistplay to see why loyalty is the new powerhouse of mobile game advertising.

how mistplay works for users

performance

Achieve ROI Targets

Unlock growth with automated smart-bidding that maximizes campaign performance and scale.

Reach high-value users and hit ROAS goals through an AI-driven targeting engine optimized for user spending – proven by publishers like East Side Games who increased D7 ROAS by 7.7%.

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hand holding a phone playing games

AUDIENCE

Tap into an active mobile gaming community

Engage with our growing user base of over 2 million monthly gamers and spenders looking for their next favorite game. As a loyalty-driven mobile user acquisition platform, both players and publishers win
with Mistplay.

PLAY AND EARN

Increase user retention & LTV

The more users play and spend in your game, the more they earn. Mistplay units are redeemable for gift cards from top brands and encourage players to play and spend in your titles – proven by publishers like Century Games who saw a 14% boost in IAP spenders.

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blocks of games

Promotion

Stand out from the crowd

Built-in mobile game promotion features will help boost your game’s visibility, drive new installs, and increase engagement. Explore game boosts, increased earning rates, custom contests, and more within the Mistplay ecosystem.

Ready to power up your mobile UA and boost LTV?

We Are Trusted By

“Mistplay unlocked a very valuable audience for us.  Their team has been instrumental in helping drive the most value out of the platform and their users are definitely more valuable and sticky for longer durations. Their tROAS campaigns helped reach a significant amount of players that we may not have had a chance to catch in traditional platforms.”

Said, User Acquisition Manager, Trailmix

east side games logoREAD THE CASE STUDY

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Play and earn with Mistplay

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Power up your mobile UA

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