Privacy Center

As of February 17, 2023, Mistplay has 433,740​ ​monthly active users ('active recipients of the service') in the European Union, calculated as an average over the period of August 1, 2022 to January 31, 2023, in accordance with the EU Digital Services Act (DSA).

1. Introduction

At Mistplay, we are committed to safeguarding the privacy of our website visitors and service users. Mistplay collects some personal data about you to understand your mobile gaming preference and to offer you the best possible experience when using the Mistplay mobile gaming loyalty platform. 

The purpose of this Privacy Center is to give you more information about the rights and controls you have in relation to your personal data, and to highlight some important sections of our Privacy Policy to you.

2. What personal data does Mistplay collect about me? 

We collect information you provide directly or indirectly to us, such as when you create or modify your account, request on-demand services, contact customer support, or otherwise communicate with us. This information may include your name, email, mailing address, age, gender, social media profiles, and PayPal information. During the registration process, we will also collect information such as your IP address and Google Advertising ID (together, the “ID”). When you use our Services, we will also collect information about how you interact with the games advertised on our platform. The type of information we collect relates to: i) achievements that are unlocked, ii) in-game purchases, iii) other apps on your device, iv) the time you spend playing games, v) the units you’ve earned in Mistplay, and vi) the game experience earned (collectively “User Gaming Profile”). A user’s gaming profile is visible to other users via the chat social networking feature.

3. How we Use Your Personal Data

We use your data for the following purposes:

  • Account creation
  • To provide, maintain, perform, and improve the Services
  • To ship items that you have ordered from our online shop
  • Enabling you to redeem rewards earned on our platform
  • To perform internal operations, including, for example, to prevent fraud and abuse of our Services to troubleshoot software bugs and operational problems; to conduct data analysis, testing, and research 
  • To monitor and analyze usage and activity trends 
  • Personalization of ads to provide you with better recommendations of advertised games in your country and to help you earn rewards; and 
  • To communicate with you about our products, services, promotions, and news (we will only send you these materials if we have your consent and you can unsubscribe any time)
  • To create de-identified statistical and analytical data

4. Providing Your Personal Data to Others

We will not sell, rent, share, or disclose to outside parties the information we collect without your prior consent and taking all necessary measures in accordance with the applicable laws. The following chart contains the categories of personal information that we may share with third-party service providers and our business and commercial uses of such personal information:

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